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Search engine optimization primer:
The steps we take to attain top search engine ranking
"naturally" are as follows:
Keyword Research
- Identify the top "keywords" that the client's target
market is searching for on the Internet. Target these top
"keywords" for consultant's search engine placement
process. We recommend
www.wordtracker.com for the most accurate research on
search volume for your top keywords.
Analysis -
Full analysis of the current site. Approximately 50 items
are considered, analyzed and tested for search engine
readiness to determine all items that should be done in
the optimization process and make recommendations on
needed adjustments.
Work out any design / navigational / structural issues
that may be detrimental to the Client's site ranking.
On Page Search Engine
Optimization - Aid in the design and
implementation of search engine ready, keyword optimized
titles, descriptions and keyword tags. Edit page headings
based on keyword phrases. Incorporate keyword phrases
further within existing text. Change navigation menu to
incorporate text links.
Monitoring
- Monitor ranking and indexing. Provide Client with
monthly reports detailing ranking improvements on the
targeted keywords and also tracking increases in traffic.
Maintenance
- Make monthly adjustments to the previous efforts, as
needed. The search engines are ever evolving, continued
adjustments to previous search engine optimization
techniques will continue to be necessary to stay a step
ahead of your competition.
Our
Complete Services Include
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Keyword Research Up to 100
keywords will be researched -- is your target market
really searching for the words that you think that
they are?
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Keyword Selection
Search terms that actually show high marketing
potential will be chosen to incorporate into your
optimization and marketing project.
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Search Engine Friendly Web Design
Analysis
Certain web design practices could actually harm the
high search engine ranking potential of your web
site. If any of these issues exist in your web site,
we will inform you, make recommendations and make
possible changes at your discretion.
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Crawler Accessibility Conformity
We make sure that your web site conforms with search
engine friendly guidelines to ensure that optimized
pages are crawled, spidered and indexed.
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Search Engine Ready HTML Coding
The HTML of your web pages must be properly coded to
ensure high search engine positioning potential.
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Content Development
Should your web site require additional content
oriented pages or articles to meet the needs of your
visitors to increase the success rate of your search
engine marketing campaign, content development
services are available.
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Hand Submissions
Your web site will be submitted by hand to the major
search engines.
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Additional Web Site Advertising &
Visibility
Your text ad will be placed on other web sites that
your very own target market will be visiting.
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Monthly Search Engine Ranking
Monitoring and Reporting
Your search engine positions will be monitored and
reported to you on a monthly basis.
Contact us now
for a free price quote on our
search engine
optimization
services.
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